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Sell Your Home — Your Way

Compare Private Treaty, Secure Sale & Modern Auction and choose the route that fits your move, timeline & goals.

Personal estate agency | 0.8% fee | No sale, no fee
Selling Options

Private Treaty, Secure Sale or Auction?
Let’s Choose the Best Route for You.

Not every move is the same. At iMoved, we can sell your home by traditional private treaty, via our Secure Sale route, or through a modern auction – all with one clear, personal point of contact.

Option 1
Traditional Private Treaty
The familiar open-market route with maximum exposure.
  • Listed on Rightmove, Zoopla & OnTheMarket plus social media campaigns.
  • Buyers view and make offers which we negotiate on your behalf.
  • Once an offer is accepted, solicitors are instructed and the legal work begins.
  • Best for: homes in strong demand, upsizers & downsizers wanting a traditional sale.
  • Consider: buyers aren’t financially committed until exchange, so some sales can fall through.
Option 2
Secure Sale
A bridge between private treaty and auction – fast, secure and still flexible.
  • Buyer commits financially once their offer is accepted, giving strong success reliability.
  • Legal pack produced upfront at no cost to you, reducing delays and uncertainty.
  • Typical completion window around 90 days, so you can plan your move.
  • Best for: sellers who value security and clear deadlines without auction pressure.
  • Consider: buyers pay a reservation fee, meaning they are serious from day one.
Option 3
Modern Auction
Fastest route with strong buyer commitment and fixed timescales.
  • Legal documents created upfront at no cost to you.
  • Financial commitment from the winning buyer gives high security.
  • Fixed completion timescale, typically within 56 days.
  • Competitive bidding designed to maximise your property’s value.
  • Best for: vacant or probate properties, time-sensitive moves and unique homes.
  • Consider: ideal when you want speed, certainty and competitive bidding.
What matters most? Private Treaty Secure Sale Modern Auction
Speed of sale Varies – depends on chain & demand. Structured – typical 90 days to complete. Fast – typical 56-day timescale.
Buyer commitment No financial commitment until exchange. Buyer pays a reservation fee & commits early. Winning bidder commits immediately with a fee.
Fall-through risk Medium. Very Low. Very Low.
Market exposure Full open-market listing & social campaigns. Full marketing with “Offers Over” strategy. Full iMoved marketing plus auction promotion.
Best suited to Most standard home moves. Sellers who need security and clear plans. Time-sensitive or specialist sales.
Not sure which route is right for you?
I’ll look at your home, your timescales and your priorities, then walk you through the pros and cons of each option with zero pressure.
Secure Sale & Modern Auction supported by our auction partner for enhanced progression through to completion.